Rango’s Brand Style

Please adhere to the following guidelines when promoting Rango Exchange in your marketing communications, encompassing advertising, articles, websites, and printed promotional materials.

Download Media Kit

Rango-Logo-RGB.svg

Rango-Logo-White.svg

Rango-Logo-Black.svg

Logo Design

Our new logo incorporates a thoughtful blend of design elements to convey our brand's essence.
The use of blue underscores trustworthiness, instilling a sense of reliability in our audience. Parallel lines gracefully traverse the logo, symbolizing pathways and exchanges.The circle, a timeless symbol of completeness, represents the holistic nature of our services.
The wordmark, designed for simplicity, enhances its alignment with the blockchain ecosystem, fostering a more intuitive and native connection.

Typography & Colors

Main brand colors are presented below, including the exact hex color code for primary and secondary colors.

The Typography section of a brand book outlines the fonts and typography that are associated with the brand, and how they should be used across various media and contexts.

Roboto

ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
0123456789

Font Weight

Regular | Medium | Semibold

Logo Background

When presenting Rango’s logo on white background, you should use the colorized figurative mark:

Whenever the background is non-white / colorized, the logo is in monochromatic version specifically designed to meet exceptional requirements. There are cases where the Rango logo can be used against solid. gradient and image backgrounds

Spacing Guidelines

A certain amount of space is needed around the logo mark to prevent it from becoming cluttered by surrounding artwork, images or the edge of a pag. Below are the minimum spacings for both logo mark and work mark.

Usage Guidelines

Here are some things that should be never done with the Rango logo mark

Don’t use a low contrast background

Don’t use a low resolution version of logo

Don’t add outlines to the logo

Don’t remove any element